The Story Behind the Tails
About Troy & Tails
Hello! We are Troy & Tails, a brand created with a great deal of love, inspired by two small furry souls who changed everything around here: Troy, my affectionate blue-eyed Shih Tzu, and Selena, my curious black cat.
This online store grew from the deep bond and endless joy these two bring into my life, and from a desire to share that same warmth and happiness with other pet lovers.
We are dedicated to offering a carefully selected range of products that reflect the comfort, playfulness, and well-being your beloved animal companions deserve.
Meet Troy – The Sun of Our Brand
Named after the legendary city of Troy, her name carries the strength of epics and the nobility of heroes. She is not just a dog — she’s a little guardian with a courageous soul and a sweet, loving presence that charms everyone around her.
Troy is iconic. With one dazzling blue eye and a radiant personality, she represents the vital energy of the brand. She is joy, action, and warmth — the physical, playful force that lights up our world.
Her collections are bold and vibrant, filled with sunshine and bold colors, inspired by her lively spirit and irresistibly happy nature.
If Troy had a symbol, it would be the sun — shining bright, bringing life and love wherever she goes.
Meet Selena – The Moon in Our Sky
Derived from the Greek goddess of the moon, Selena embodies serenity, mystery, and magic in the dark. She is our graceful black cat with golden eyes, full of quiet power and a curious soul.
Selena is the mystical energy behind Troy & Tails. While Troy brings the fire, Selena brings the calm — a soft, lunar presence that draws you in like a spell. Her collections reflect her essence: neutral tones, celestial motifs, and a touch of enchantment.
Her symbol is the moon, and her trademark? A gaze that sees right through you and a tail so long and elegant, it could tell stories.
Together, Troy and Selena represent everything we believe in: love in its purest form, the magic of everyday moments with our pets, and the beauty of creating a life — and a home — that honors that bond.
Welcome to our world. We’re so happy you’re here.
Our Story
Although I’ve always loved animals, the idea for Troy & Tails truly came to life when I adopted Selena.
With her arrival, I entered a whole new world of care, connection, and the ongoing search for pet products that were not only functional, but also beautiful and meaningful.
Blending my lifelong love for animals with my background in Fashion Design, I revived an old dream: to create something unique that would reflect the magical bond between pets and their humans.
Troy, became the heart and symbol of this brand — a tribute to all that she’s taught me: the importance of small choices and the deep power of love.
Troy & Tails was born as the realization of that dream — bringing together design, love, and authenticity in every piece we create.
Each product is crafted to celebrate you, your pet, and the beautiful life you build together.
Because love and style do go hand in paw — especially when there are tails to wag and purrs to share!